Read issue #1 of Daily Digest, by Mailbrew Team.
11
Tuesday November, 2025
Monday Motivation for Marketers in the AI era.

Many of our skills are irreplaceable by AI.

I'm Over SEMRush, What Other Platform Is A Viable Competitor?

Someone please help me leave SEMRush for a platform that's just as good and accounts for Ai.

Do content creators who talk on camera actually perform better?

I analyzed 1,831 Instagram videos under the hashtag #skincare to see if talking on camera makes a difference.

Here’s what I found:

  • Talking videos → 40% average engagement rate, reached around 29× their followers
  • Silent/text-only videos → 28% engagement, but reached 48× their followers

So, talking seems to build deeper …

Send mass emails without ending up in spam?

My band has gained a following and people have signed up for our mailing list. I want to send out a mass email to our mailing list about our upcoming tour dates.

What’s the best way to do this without getting shot into the spam folder?

Conversations with fellow marketers vs non marketers

Anyone else feels like other professions judge and doubt marketers more than other professions? I feel this a lot during interviews with different team members.

When I talk to professionals outside of marketing, they are always skeptical of what I do or presume it’s just “social media”.

Meanwhile when I …

Meta Ads Replacing Backgrounds with AI - How do we stop the madness?

We are losing our minds.
Has anyone had issues with meta ads continually replacing the backgrounds of their product images on their ads? We have it turned off everywhere and it continues to happen and it looks terrible.

Do you use any kind of marketing ticketing system?

The company I work for is getting larger, now reaching 100+ staff. We have 2 marketers, me and my colleague, and it's getting harder to track requests, with people going to my colleague and requesting assets without my knowledge, wrong logos being uploaded all over the place and brand guidelines …

How are brands adapting their marketing strategies in response to economic uncertainty?

In today's rapidly changing economic landscape, many brands are reassessing their marketing strategies to maintain relevance and ensure growth. I'm curious about how different industries are adapting. Are we seeing a shift towards more data-driven approaches? Is there an increased focus on customer retention over acquisition? Additionally, how are brands …

Is there anyone with experience in influencer marketing in MENA region? Especially UAE

Hey everyone!

Just wondering if anyone here has experience in working with influencers in MENA region. What’s more important, what results you get from working with bloggers in UAE.

Recently we started working more often with brands and bloggers from there and we have to say the amount of bloggers …

Lemon8

Is lemon8 worth any attention? I am told to do social media on lemon8. I am nervous about using a lemon8 as my boss wants me to spend the same attention on TikTok and Instagram as on lemon8. Instagram and TikTok bring in good results but I am not sure …

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