Read issue #1 of Daily Digest, by Mailbrew Team.
13
Tuesday May, 2025
Why do we get such low engagement/reach on Instagram?

I work for a statewide financial institution and our carousel photo posts of employees volunteering/supporting the community used to be a big hit on ig. But right now, it's hard to even surpass 10 likes on carousels, videos, etc. These same types of posts get great engagement on Facebook.

To …

Why don’t more companies try to create their own category instead of obsessing over being #1 in an existing one?

Been talking to some founders who created their own categories instead of blindly competing, so got curious, why don’t more ppl especially b2b service providers create their own categories?

And I’m not talking Uber level invention. I mean tiny positioning changes that let you show up differently in a buyer’s …

Is promoting job vacancy in linkedin become way more expensive now?

I am using the same amount of $ as before, and it lasted for a week and now only few minutes? What did i do wrong here?

When you listen to all the clients Marketing campaign suggestions.

When you listen to all the clients Marketing campaign suggestions.

Why do most email platforms still look like spreadsheets?

Tried a few lately and I’m shocked at how clunky the design still is.

Anyone found something that actually feels modern?

Laid off Advertising Account Manager Stuck in Career Path

As the title suggests worked in an agency apart of Gannett, as a digital presence manager, got laid off and looking at either rapid applying until I find a role or even better with my skills where can I up-skill and earn the big bucks?

To everyone with ads on META Ads Manager with manually selected music - check on them

Hi everyone. Today a customer told me that he didn't like the music I had set for a specific ad.

I had never put that music on it by the way, and another strange thing is that it was a 3 second loop of Clint Eastwood by Gorillaz, which should …

Practical framework for messaging and copywriting. Voice of the customer

For messaging, I use a very practical framework.

  1. I do qualitative research (conduct customer interviews, analyze reviews or sales calls)
  2. I analyze everything in a doc or different docs (reviews, calls).
  3. I use different colors to highlight important phrases (problems, pains, needs, and goals).
  4. I create a table with different …
DigitalMarketer Lab FB Group

Hi all. A few months ago my fb profile got hacked, and later fb simply deleted it. I'm now trying to rebuild my network, but for the life of me, I can't find the DigitalMarketer Lab/Engage group. Anyone is part of that group, that can share a link?

Mad Mimi alternative

I am semi retired and only need a bulk email service for 3 months. I have about 2200 contacts, and do about 3 mailings a month. Are there any free options? Or any services with a low monthly rate that do not require a yearly subscription.

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